On 9 March, the global recreation industry turns its focus to the Netherlands for Embrace 2027, Booking Experts’ premier knowledge event for holiday park innovation. It’s where park owners and industry leaders gather to celebrate the sector and define what’s next.

The recreation industry is constantly evolving, and standing still is not an option, neither for Booking Experts nor for recreation businesses. Small improvements, smart choices, and sharing knowledge together drive progress.

With Embrace, we aim to accelerate this process by inspiring, connecting, and providing direction for the next step. Knowledge and practice come together at the Partner Square, during inspiring plenary sessions, breakout sessions, and more. Everything is designed to help us move forward together.